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Wal-Mart targets Asian-American shoppers with culture-specific Black Friday ads – Tagalish, lip-point and all

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Since English is an official language in the Philippines, U.S. based companies that use Tagalog (the national language of the Philippines) orTagalish to target Filipino American consumers always piqué my interest. I started to collect MacDonald’s ads that use Tagalish…and … Continue reading

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